History of Trip Adviser
We have been with Trip Adviser since we started being innkeepers 15 years ago. Right from the get go we thought the concept was brilliant!
TripAdvisor was founded by Stephen Kaufer, Langley Steinert, and several others in February 2000. Kaufer has stated that the original idea wasn’t a user generated social media site to swap reviews, “We started as a site where we were focused more on those official words from guidebooks or newspapers or magazines. We also had a button in the very beginning that said, “Visitors add your own review”, and boy, did that just take off.”
Stephen Kaufer is quite the business guru and really had the forethought to understand the importance of travelers hearing about a property first hand from other travelers. The home office for Trip Adviser is close to us in Needham and Stephen Kaufer, the co-founder and CEO received total compensation worth nearly $48 million in 2017, the largest single-year haul of his career and potentially the biggest paycheck of any Massachusetts CEO last year. Hats off to him! We truly believe he cares about doing what’s right with honest feedback from travelers, and we feel he’s done a good job on both fronts- the businesses that pay on his web site and the travelers that read the reviews.
What Trip Adviser means to us
Every year when we renew our membership with Trip Adviser our fees go up- and these fees are now quite hefty. Like any good business decision we always look at our analytics and find that Trip Adviser brings us a lot of new guests that would not otherwise find us on the internet. And so every year, with a few grumbles, we always renew our membership. In the end we are appreciative what Trip Adviser has brought to our end of the hospitality business. We are blessed to have over 60% of our business being repeat guests that have stayed with us before and 11% from outside booking engines such as Expedia, Bookings.com and Hotels.com. I would venture to guess that just about every guest checks us out on Trip Adviser before making that final commitment. We totally understand and do the same for our personal travels.
Byron is our inn house photographer and has taken all of the pictures on our web site. He has always said that he wants our pictures to represent exactly what the guest will see when they arrive. Since we are continually redecorated, we update these pictures frequently. One of the best parts of this business is watching our guest’s reaction when they walk through the front door and later see their room. Each guest is greeted with soothing scents of lavender, fresh flowers and welcoming truffles.
We love being totally transparent about our business. We truly care about each guest’s experience and strive to make their stay perfect. Our Trip Adviser reviews speak of our commitment to make the Captain Freeman Inn one of the best Bed and Breakfasts on Cape Cod.
After all – “Fine Lodging is in the Details” and Cape Cod and Brewster in particular, are our magical little slice of heaven that we love sharing with our guests.
Come Stay with us
Experience our southern hospitality and our luxurious boutique rooms that have been recently remodeled and redecorated. Check out our reviews on Trip Adviser and see why we were voted into the Trip Adviser Hall of Fame. (Check out a previous blog for details on this award)
Fall is the absolute best time to visit our inn. Our salt water pool is still open, the sea waters warm, most all of the eateries are still open and many of the crowds are gone.
Come stay with us and see what all of the excitement is about at our lovely Cape Cod Bed and Breakfast, the Captain Freeman Inn.